Create New Layer
Create New Layer
Create New Layer explores multilayering as a design approach at various levels, from physical to metaphorical. This project both analyzes and challenges my personal design methodology, examining its adaptability to current design trends and emerging technologies.
Create New Layer published copies
Conceptually, it’s divided into three logical units — verbal, visual, and collaborative. The verbal and visual layers investigate how language activates visuals and vice versa. The collaborative layer, in my definition, is broad and includes creative collaboration with AI, "collaboration" with tools and technology (such as AR), and collaboration with people and audiences.
One of the key elements is the TipArt Type System, a flexible typographic tool developed as a playful and versatile display typeface. It began with an interest in modular systems and evolved into an exploration of open-ended system design — predesigned yet flexible, thus offering endless possibilities (layers).
Additional features include an AR experience, a complex color coding system, intended as an extra layer of depth for the highly interested reader, and bilingualism, with the text both in English and Russian, reflecting the multilayered thought process of a bilingual individual.